The jar is open, the cream shines and exudes a pleasant scent. Now comes the moment of truth which decides whether you like it or not, whether it's a one-off purchase or a new favourite product. How does the cream feel? Is it light, greasy, rich, waxy or rather powdery? [...]

Do you remember the "10 Step Korean Skin Care Routine"? The ten steps promise great results, but above all they cost a lot of time in the morning and evening. For this reason, we have developed our "Simply Sticks Kit" and ensure efficient skin care with multifunctional formulations.

"The richer, the more nourishing" − This is a misconception that persists. The right choice of emollients and oils is crucial for the care properties of formulations. MIGLYOL® Coco 810 creates the perfect balance − a light feeling on the skin with noticeable caring properties at the same time. Current [...]

“To understand our customers, we need to think like consumers”. With this idea in mind, our desire for a state-of-the-art application laboratory and showroom in the heart of Hamburg grew four years ago. And it became reality! Since 2018, the team from the Personal Care Business Unit has been working [...]

Why only wish your partner and colleagues “good morning”? – wish yourself one too! With a refreshing and motivating routine right after getting up. Freshly squeezed orange juice or rather a strong coffee ...? And the right body and face care is an absolute must. This should be fun but [...]

A crackling open fire and cozy evenings on the sofa in winter - sounds great! But the skin needs special attention in this cold weather and dry indoor air. In this blog you will learn how our SOFTISAN® 649 envelops the skin like a cocoon and provides gentle care.

UNIVERSAL BEAUTY - a mantra in the cosmetics industry that expresses the wish for universal, vegan, natural and clean beauty-compliant products. SOFTISAN® conditionHAIR is an absolute multifunctional power product that fits this trend perfectly.

Current global events show how valuable and important it is that there are people who, full of devotion and charity, want to make our earth a little bit better. One of these fascinating people is the young Cameroonian Ingrid, who worked in our IOI CARE Studio as a working student. [...]